Tag: colibri knowledgebase


Relevancy of creating effective meta descriptions

It is important for the prospect visitor when looking at the search engine result page – this tag is often displayed there and helps you to distinguish your site from the others in the list. The meta description …

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How to grow your business with Twitter

Dell recently announced it’s made $7 million in sales through Twitter, by hanging out and tweeting with “no strategy” in particular. Many small business owners don’t see how Twitter can help them with their business. But there is …

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How to set up goal conversion in Google Analytics

If you want to know the true results of your online marketing efforts, from social media to keyword targeting, you will want to set up goals in Google Analytics. Goals allow you to see which traffic sources and content lead to the …

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Writing content that converts

Marketers spend over a quarter of their marketing budget on content marketing (source: B2B Marketing Insider). According to Custom Content Council 61% of consumers feel better about company that delivers custom content, they are more likely to buy …

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Content marketing – does it work?

In fact, 60 per cent of companies with a blog have acquired a customer through this channel, and companies that blog get 97 per cent more inbound links. It is quite easy to create a blog, which is …

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Do meta keywords still matter?

In short Google doesn’t use the meta keywords, but other search engines do. Filling in a few of your focus keywords certainly isn’t going to hurt anything, and if they’re pulled by some of the smaller search engines …

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Best practices for H1 tags in SEO and Usability

Heading tags are used to differentiate the heading of a page from the rest of the content. The most important heading tag is the h1 tag and least important is the h6 tag. The heading structure is useful …

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3 best practices for image ALT tags

One of the simplest ways to make your Web site more accessible is to use an alt attribute in your image tags. The ALT attribute is designed to be an alternative text description for images. ALT text displays …

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How to use Google+ for search traffic generation

Google+ focuses on sharing within subsets with your groups – called Circles. Circles are groups of people – family, friends, co-workers etc. You can also view, manage and edit multimedia in special section – the photo tab. Variable …

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Is Pinterest useful for your business?

Pinterest is a social bookmarking site where users collect and share photos of their favorite events, interests and hobbies. It’s a perfect place for many online businesses. If your brand is offering visually stimulating products, you are already …

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