Category: seo


10 SEO Industry Trends. See What’s Ahead

Now that most of us have our footing back after Penguin 2.0, what’s ahead for SEO and social media marketing in the year to come? It’s clear that Google’s focus is on eliminating spam and enhancing the user …

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Facebook SEO tips – improving your brand visibility

The SEM world is changing. When people search for your brand on Google, the first results likely include your website, Google+, and YouTube pages. But if you’re practicing good SEO, you might have noticed that more Facebook Pages …

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Blog Inbound Marketing – your best sales asset

It’s not new that a company blog is a useful inbound marketing tool that improves sales. But does it work? What can you do to make a blog add actual value to your business? Here are six simple guidelines for …

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Do meta keywords still matter?

In short Google doesn’t use the meta keywords, but other search engines do. Filling in a few of your focus keywords certainly isn’t going to hurt anything, and if they’re pulled by some of the smaller search engines …

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5 SEO Leaders Reveal Their Most Significant SEO Wins

SEO (Search Engine Optimisation) is becoming crucial to ensure that your website is easily found, so today we’ve provided our Top SEO Wins to help you get the best search results for your website. Rand Fishkin, CEO, SEOmoz I think our biggest …

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Does link building still make sense in 2015?

Links are one of the criteria used by search engines to rank your website’s authority. Essentially, the more pages that are linking to your page, the more valuable it is to the search engines. What counts, though, is …

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Build High-Quality Sites, Not Links!

Get lots of quality backlinks in order to help your site get top rankings on Google. This was one of SEO’s golden rules, but over the past couple years this is become a lot more tricky as Google …

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Relevancy of creating effective meta descriptions

It is important for the prospect visitor when looking at the search engine result page – this tag is often displayed there and helps you to distinguish your site from the others in the list. The meta description …

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Top 5 Videos from Matt Cutts, Google’s SEO Guru

Matt Cutts – you can call him “the leader of the SEO world” Matt wears colorful t-shirts, polos, runs ultra marathons and is a genuinely nice guy. A few times a week he posts a new YouTube video …

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Neil Patel’s favourite growth hacking tools

Neil Patel is a Seattle based entrepreneur, angel investor, and analytics expert. He is best known for his work in digital marketing and as the cofounder of the analytics companies KISSmetrics and Crazy Egg. Top Growth Hacking tools …

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Link building tactics for your blog

If you are running any online business, you will probably have a blog as you already know that this is really important to gain traffic to your site. You’ve got a little digital place called blog that you …

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Conversion rate optimization tips

Understanding Conversion Rate Optimization (CRO) basics Conversion rate is, in general, the ratio of the number of transactions to total traffic. The most popular way to calculate it is: unique buyers/unique visitors. There are various types of conversions, …

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What Penguin 2.0 Means for Your Website In Practice

In February 2011, Google rolled out Panda – a new algorithm that was aimed at moving high-quality websites up in the search results.  After this update, pages with low quality not only affected their own rank but also …

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Best practices for H1 tags in SEO and Usability

Heading tags are used to differentiate the heading of a page from the rest of the content. The most important heading tag is the h1 tag and least important is the h6 tag. The heading structure is useful …

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Why Are Small Business SEO Packages Ineffective

Have you ever bought a small business SEO package and several months later felt it cost too much and delivered too little? This happens because of a mismatch of expectations. Once upon a time (as in 4 years ago), …

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What SEO is Today

We’ve all heard “SEO is Dead” – while Search Engine Optimization may look completely different than it did even one year ago, I would rather believe that SEO is not just alive, but it is even thriving. SEO …

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