Category: growth hacking


Modern Press Release – How and why to write them?

Probably you have heard already terms and phrases like “back to the basics”, “old school”, or “traditional PR” associated with a press release. That brings the question if press releases are still useful and needed. Companies are telling …

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Content marketing – does it work?

In fact, 60 per cent of companies with a blog have acquired a customer through this channel, and companies that blog get 97 per cent more inbound links. It is quite easy to create a blog, which is …

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Growth Hackers Conference on Slides

Cro preso for growth hackers conf nov 2013 ellis updated from Sean Ellis This presentation (by Sean Ellis) is on the power and importance of conversion rate optimization to building an effective growth engine.

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Conversion rate optimization tips

Understanding Conversion Rate Optimization (CRO) basics Conversion rate is, in general, the ratio of the number of transactions to total traffic. The most popular way to calculate it is: unique buyers/unique visitors. There are various types of conversions, …

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5 SEO Leaders Reveal Their Most Significant SEO Wins

SEO (Search Engine Optimisation) is becoming crucial to ensure that your website is easily found, so today we’ve provided our Top SEO Wins to help you get the best search results for your website. Rand Fishkin, CEO, SEOmoz I think our biggest …

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Social Strategy – what are you doing wrong?

When you think about developing a social media strategy for your business, you should have no doubt that the devil is in the details. What may seem to be small mistake can handicap the efforts that you’re making, …

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Proven Customer Acquisition Strategy on Social Media

There is a proven Customer Acquisition Strategy with Discussion Injection on Social Media Do you want more exposure for your content? Content Marketers need to rapidly boost content exposure to target audience if they are going to be successful. At …

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3 best practices for image ALT tags

One of the simplest ways to make your Web site more accessible is to use an alt attribute in your image tags. The ALT attribute is designed to be an alternative text description for images. ALT text displays …

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Interview with Jon Yongfook: Not going to sugar coat this

On 11th of February, the walking encyclopedia of growth hacking tactics – Jon Yongfook, organized Ask Me Anything. We were there – check out the craziest growth hacking ideas! Jon Yongfook is an entrepreneur based in Asia, operating …

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What SEO is Today

We’ve all heard “SEO is Dead” – while Search Engine Optimization may look completely different than it did even one year ago, I would rather believe that SEO is not just alive, but it is even thriving. SEO …

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How to start content marketing – checklist

Are you thinking about how to start content marketing? You should! Take a look below for more insight into how to start. How to start content marketing 1. Be clear about why you want to write a blog …

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How Inbound Marketing aligns with the new purchase loop

In 1898, Elias St. Elmo Lewis developed the Purchase Funnel, the now familiar pathway customers travel from consideration to purchase. There are four steps in the process that have always been integral to every CMO’s approach to marketing: …

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Growth Hacking Tips – improving your sales funnel

There is a wide range of channels that can be used in order to attract traffic, gain leads and conversions and – eventually – grow. They vary, however, from a traditional, well-known marketing tools. Here is a short overview of …

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4 of the Most Innovative Marketing Campaigns

What makes fantastic marketing? Emotional connection, relevancy, the “wow factor”. How do you take all of your marketing campaigns and make them pop? The greatest marketing campaigns are those that are memorable. They are the ones that resonate …

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Hashtag meaning for your online business

Hashtag means a word or phrase preceded by a hash or pound sign (#) and used to identify messages on a specific topic. Hashtags have a tremendous meaning for your online business. When thinking about attracting fans or followers …

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Neil Patel’s favourite growth hacking tools

Neil Patel is a Seattle based entrepreneur, angel investor, and analytics expert. He is best known for his work in digital marketing and as the cofounder of the analytics companies KISSmetrics and Crazy Egg. Top Growth Hacking tools …

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5 Unbelievable Growth Hacking Success Stories

Having defined what growth hacking is, you can find a lot of examples of growth hacks – some are easy and clever, some need time and work. You can do your research, find the adequate one, re-think it …

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Relevancy of creating effective meta descriptions

It is important for the prospect visitor when looking at the search engine result page – this tag is often displayed there and helps you to distinguish your site from the others in the list. The meta description …

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